Project 1

Partner Marketing Asset System

Designed a template system and Figma plugin that let partner-branded apps, social ads, and collateral be produced without a fully manual build process.




I partnered with an engineer to automate our partner marketing production pipeline, from white-label app builds to social ads and print collateral. I designed a Figma plugin that generates partner color palettes and populates them directly into design tokens, and I architected the centralized template system behind it, including the node structure and component logic. 

The engineer's automation tooling built on top of that system to assemble Figma files from product screens, logos, and brand assets, which shifted my role from manual production to system design and final QA. The same token-driven approach extended to social ads and collateral, pulling copy straight from spreadsheets into on-brand, ready-to-ship assets.
Impact/
✢ Cut app build time from a fully manual process to a design-and-QA workflow, meaningfully reducing production time in most cases.

✸Extended the same automated, token-driven system to social ads and print collateral production.
Contributions/
  • Figma Plugin Design
  • Template & Token Architecture
  • Cross-functional Automation Partnership

©Rosa Huang 2026rosahuang.ml@gmail.com